Great photography makes better business sense
Great photography makes better business senseGreat photography makes better business senseGreat photography makes better business sense

Great photography can make or break your marketing campaign

More than 300 million photos are uploaded via social media every day, so in the few minutes it takes you to read this, a million more will be added – not to mention the graphics, illustrations, doodles and other images that were pinned to Pinterest or posted to Instagram, Twitter, Tumblr and Google . With everyone snap happy with their cameras on their phones, more and more pictures are viewed and all of a sudden everyone claims to take great shots – but both you and our professional photographers at The Creative Consortium know this is not the case.

So how do you get visual content to work for your company and what is the importance of it?

Rather than just relying on a quick solution ie. stock photos, or poorly conceived images taken on the spur of the moment, the smartest businesses are looking to their agency to art direct (with the clients vision in mind) and commission professional photographers who can shoot images that help them evolve their brand and tell a visual story of who they are.

We make very effort to capture and create the right visual story with really stylish photography. More often than not the content is a given but allowing us to compose the shot and add our creative flair, will make the difference between a good photo and a really great, eye-catching photo. This is an excellent opportunity to create messages for your business that makes you unique.

Great images as brand art

For a lot of business, content equals text. But good photographs and other visual materials should be staples of your marketing mix so using our professional photographers will give you a bank of bold, unique and modern images that you can populate your e-mails, website and marketing collateral with to capture attention and entice engagement.

And above all – images that are the correct resolution for reproduction – whatever the outcome.
If you would like to understand more the importance of photography : call Tim Adams on 01453 756451 or contact us via our quick enquiry form on the website.

 

Great photography makes better business sense
08.01.2015

The smartest businesses are looking to photographers who can shoot images that help them evolve their brand and tell a visual story of who they are.

Find out more